Our Privacy Philosophy

A manifesto of trust, transparency, and ethical innovation

Effective Date: October 17, 2025
Last Updated: September 17, 2025
Version: 1.1

Our Philosophy of Privacy: The Core of the Seed

This is more than a legal document; it is a pillar of our promise to you. At FioreFrame, our approach to privacy is not a business requirement—it is a reflection of our core philosophy. We see our work in three layers: a Shell of Science, a Soul of Art, and a Core of Philosophy. Our commitment to your privacy comes from this deep-seated core: a fundamental respect for human dignity, trust, and transparency.

Our Promise to You

Welcome to the FioreFrame community. We are committed to protecting your privacy and handling your data with the utmost care. This policy explains what information we collect, how we use it, and the principles that guide our decisions.

Our guiding principle is data minimization: we only collect information that is essential to fulfilling the artistic and logistical process of creating your unique FioreFrame.

Information We Collect

Personal Information

When you create an account or place an order, we collect:

  • Contact information (name, email address, phone number)
  • Billing and shipping addresses
  • Payment information (processed securely through our payment providers)
  • Order history and preferences

Photo Data

The core of our curation process is our 'artistic heart'—an ethical AI designed to act as a bridge between your memory and our artisans' creativity. Its primary function is to understand the 'personality' of your photo, not the 'person' in it.

Personality vs. Person: The 'personality' refers to the artistic attributes of your photo—its color palette, composition, and emotional tone. The 'person' refers to personally identifiable information (PII) like faces.

ℹ️ Privacy by Design

Our 'artistic heart' operates on privacy-by-design principles. It analyzes the artistic essence of your photo while discarding any personally identifiable information. Think of it as an artist studying the mood and style of a painting without needing to know who painted it.

Technical Information

  • Device information (browser type, operating system)
  • Usage data (pages visited, features used)
  • Cookies and similar technologies (see our Cookie Policy)

How We Use Your Information

We use your information to:

  • Fulfill orders: Process payments, create your custom frames, and arrange delivery
  • Match you with artisans: Our ethical AI helps pair your artistic vision with the right creator
  • Improve our service: Analyze usage patterns to enhance the user experience
  • Communicate: Send order updates, respond to inquiries, and share relevant updates
  • Ensure security: Protect against fraud and maintain platform security

Our 'Artistic Heart' Technology

Central to our platform is our proprietary 'artistic heart'—an ethical AI system designed with privacy-first principles:

Photo Analysis

Analyzes artistic elements: color, composition, mood, and style without storing personal data.

Privacy Protection

Automatically removes or ignores any personally identifiable information during processing.

Artisan Matching

Connects your photo's artistic personality with artisans whose skills align with your vision.

Continuous Learning

Improves matching quality through anonymized feedback while maintaining privacy standards.

Information Sharing and Disclosure

We do not sell, trade, or rent your personal information. We may share information only in these specific circumstances:

With Artisans

When you place an order, we share only the necessary information for fulfillment:

  • Your photo (for frame creation)
  • Frame specifications and customization details
  • Shipping address (for delivery)
  • Note: Artisans do not receive your full personal profile or payment information

With Service Providers

We work with trusted partners who help us operate our platform:

  • Payment processors (for secure transactions)
  • Shipping companies (for delivery)
  • Cloud storage providers (for secure data hosting)
  • Analytics services (for platform improvement)

Legal Requirements

We may disclose information when required by law or to protect our rights and the safety of our users.

Data Security

We implement robust security measures to protect your information:

  • Encryption: All data is encrypted in transit and at rest
  • Access controls: Limited access to personal data on a need-to-know basis
  • Regular audits: Ongoing security assessments and improvements
  • Secure infrastructure: Industry-standard hosting and security practices

Data Retention

We retain your information only as long as necessary:

Account Information

Retained while your account is active and for 3 years after closure for legal compliance

Order Data

Maintained for 7 years to support warranty claims and customer service

Photos

Stored securely for order fulfillment, then archived with your consent

Analytics Data

Anonymized usage data retained for 2 years for platform improvement

Your Rights

You have comprehensive rights regarding your personal data:

Access & Portability

Request a copy of your personal data in a commonly used format

Deletion

Request deletion of your personal data (subject to legal retention requirements)

Correction

Update or correct inaccurate personal information

Restriction

Limit how we process your data in certain circumstances

How to Exercise Your Rights

Contact us at privacy@fioreframe.com or through your account settings. We'll respond within 30 days and verify your identity before processing requests.

International Transfers

As we serve a global community of artisans and customers, your data may be transferred internationally. We ensure appropriate safeguards are in place:

  • Adequacy decisions: Transfers to countries with adequate privacy protection
  • Standard contractual clauses: Legal frameworks for international data transfers
  • Encryption and security: Data protection during international transfers

Changes to This Policy

We may update this privacy policy from time to time. When we make significant changes, we will:

  • Notify you via email or through our platform
  • Update the "Last Updated" date at the top of this policy
  • Provide a summary of key changes
  • Obtain consent where required by law

We encourage you to review this policy periodically for the latest information on our privacy practices.

Contact Us

If you have any questions about this privacy policy or our privacy practices, please contact us:

FioreFrame • Privacy Philosophy
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